Giving Back

At Vertical Advantage, we work hard and play harder.

But what’s also important is to give a little bit back to the community and causes that are close to our hearts.

Many companies dedicate their efforts to one large charity bit we wanted to do a bit more.

Together we chose:

Cancer Research as the National Charity to support.

I don’t think there is a person out there who does not know someone or has been affected by Cancer. That’s why this charity means so much to many.

Research has come so far in the last 10 years offering people not only an extension to a precious life but also the potential of a cure.

Just think what could be achieved in the next 10 years with the right investment!

We are also supporting local charities on rotation.

Giving back to the smaller, local charities is just as important and somehow more personal.

These charities are close to the hearts of the team in different ways, with some team members supporting them in their own time.

For instance, our Jayna, Associate Director has been a volunteer since 2013 for a charity called Time to Talk Befriending in Brighton who support the elderly. They can suffer massively from loneliness and are a lot more vulnerable. Time to Talk Befriending gives Jayna the opportunity to give a small bit of her time back to the community. She especially like it because she feels it helps ease some of that loneliness.

Our Senior Marketing Executive, Isabella, has been the Social Media Manager since July 2018 for ASTRiiD. ASTRiiD connects people fighting long-term health conditions with ambitious businesses seeking skilled volunteers or staff on a flexible basis.

Our Senior Consultants, Jack & Tom, took it to the boxing ring with WCB to raise money for Cancer Research, that was completely sponspored for by our MD David. They trained intensively for 8 week. Jack raised £400 and Tom raised £240 above his £500 target!

Lastly, our high achiever apprentice, Amy, is registered for the Race for Life, mud run in July for breast cancer also Shine Night Walk for Bowel Cancer in commeration of her nan and lastly the Big Fun Run in Crystal Palace in support of Rethink Mental Illness.

We also support:

Rainbows Children’s Hospice (a Leicestershire based hospice that covers the larger East Midlands Area and offers support and care not only to the children but also to their families),

Battersea Dogs Home (this speaks for itself…a nation of animal lovers but unfortunately there are one or two people out there who do not have the compassion or responsibility to look after these wonderful creatures and Battersea will rehabilitate and ensure the dogs go to homes that really care)

Demelza Children’s Hospice (Demelza provides the best care and support for seriously ill babies, children and young people and their families across East Sussex, Kent and South East London.    

This list is not exhaustive.

There are always new local causes that come to our attention and if we can give them just a little bit of support we will.

At Vertical Advantage we donate in various ways.

From sponsored events, through to cake bakes and giving up our time to help.

We also take pride in offering every member of staff at Vertical Advantage paid leave each year to spend time with a charity and offer help in whatever way the charity needs. 

We will keep you updated through the year on what we get up to and (hopefully) how much we have been able to raise.


Susan Hamilton-Martin

Business Operations Manager

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