As one of the UK’s leading spirit distributors and brand builders, our client represents an enviable and diverse portfolio of award-winning brands. They are seeking passionate and driven individuals with a solid understanding of the UK spirits market, ideally with experience in the FMCG or alcoholic beverages industry and business development expertise. If you’re looking to make your mark in a fast-paced environment and join a rapidly growing drinks company, then this unique opportunity might be perfect for you.
Role Objectives:
- Enhancing brand presence by implementing activation and promotional programmes across independent retailers and cash & carry outlets. This includes delivering outstanding performance and execution to boost volume and distribution of their portfolio.
- Assisting Cash & Carry National Account Managers with activations and merchandising, while identifying growth opportunities for the portfolio and monitoring competitor activities.
Responsibilities:
- Territory Management: Manage and build relationships with independent retailers and cash & carry accounts to boost sales.
- Sales Targets: Implement strategies to meet targets, using a consultative approach to secure sales.
- Product Promotion: Conduct product presentations and tastings to enhance brand visibility and drive sales.
- Relationship Building: Develop strong connections with key decision-makers and provide excellent customer service.
- Market Insights: Gather and share market and competitor information to inform sales and product strategies.
- Sales Reporting: Maintain sales records and prepare reports using CRM tools.
- Collaboration: Coordinate with internal teams for efficient order processing and customer support.
Qualifications:
- Degree-level education or equivalent (Business degree preferred).
- Proven field sales or business development experience ideally in the FMCG industry.
- Strong communication and interpersonal skills, with the ability to build relationships with retailers.
- Results-driven with a history of meeting or exceeding sales targets.
- Self-motivated and capable of working independently.
- Excellent organisational skills and ability to prioritise tasks.
- Proficient in CRM software, MS Office, and sales tools.
- Valid driver’s licence and readiness to travel within the territory.